Why You Need A Website in Ghana
Why You Need A Website
1. Your Business is open to Ghana and the World 24 hours a day, 7 days a week, 365 Days a Year.
Unlike your company's office that may be open from 8am -5pm, Monday to Friday, your company’s website is open 24 hours a day, 365 days a year. This allows your business to continue marketing itself to the world even when working hours is over.
2. Present a Professional Image
For any kind of business, a well-designed web site is a great way of instilling confidence and looking bigger than you actually are. In this day and age, customers and business partners assume that you already have a website. By now, your primary competitors probably already have a presence on the internet. If they do, keep up with them and find ways to make yours better.
3. Sell Your Products
Why limit your product sales only to the capacity of your marketing team? Displaying and selling your products online is much cheaper and a good way to supplement your business sales.
4. Promote Your Services
All service oriented businesses should let customers know that they have a choice. Millions of users are referring to the web and are using company's websites to make major decisions when they need a specialized service. Get your service out there.
5. Improved Customer Service
By providing answers to questions on your website, sales and information requests can be processed automatically and immediately, whether someone is in the office or not. Online forms can be used to allow customers to request quotations or ask further information. Save costs by allowing users to download invoices, proposals and important documents.
6. Gather Information and Generate Valuable Leads
You can gather information about your customers and potential customers by using forms and surveys. Rather than going out and getting leads, let them come to you. This is a great tool for prospecting targeted customers looking to use your products and services.
7. Provides Instant Gratification
People are busy and don't like to wait for information. Give them what they want, when they want it. If your product is suitable, offer them free samples or trials to download. This includes pictures, brochures, software, videos, Power Point slides, music and more.
8. It's Your Online Brochure / Catalog That Can Be Changed at Anytime
A website is easier, cheaper and quicker to update than print material. Its' capacities are almost limitless which allow you to provide users with more comprehensive information. This will save you money on printing and distribution costs as well.
9. Reach New Markets with a Global Audience
On the Internet, you aren't that local little business anymore. You have the potential to be seen by millions across the globe. Did you ever think your company would have the possibility of doing business around the world? Well, now you can. Without a doubt, the Internet is the most cost effective way to trade nationally and internationally.
10. Can be used as an employment tool
Whether you are looking for talent or posting job opportunities available in your company, your website can be used as great recruiting tool for hiring employees.